Language is learned best in an environment that requires you to listen and react. Learning to converse in English isn't just for passing tests (though Eigopop may help with that too). It's a tool for communication.
Being able to communicate takes more than just reading and repeating. Spoken language is part of the real world, and Eigopop engages the visual, auditory, and kinetic senses to form a mental image for learning words, phrases, and pronunciation.
We all know it's easier remembering the things we like. Remembering things that leave a positive feeling are, well, good memories. We like to keep them. That's how the brain works. Learning doesn't happen by force. Learning happens through motivation. Combine that with an environment to apply your skills and that's when learning becomes a part of you.
Edutainment combines learning and entertainment. What we usually define as edutainment are TV programs, video, audio, or games. Some require more attention, some less. Instead of just telling a story, Eigopop places you right in the center of it all.